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Paid Lens
Private beta · Limited teams

Turn your marketing data into the decisions worth making this week.

Your ad platforms already tell you what happened. Paid Lens tells you what deserves action next.

Paid Lens analyzes your marketing data and surfaces a short ranked list of the moves worth investigating, with the evidence, expected impact and confidence behind each recommendation.

Request Beta Access

Short application · No payment · Read only connections

Reads fromGoogle AdsMetaMicrosoft AdsLinkedIn
Today’s top recommendations
P1Shift $4,200 from LinkedIn Demo Request to Google Search Brand
+$31K expected pipeline / 30 daysConfidenceStrong

Insight Graph™: Search-sourced opportunities close 2.4× faster at 41% lower CAC

ApproveView reasoning
P2Pause Performance Max · Catalog All
Recovers $6,940 of inefficient spendConfidenceStrong

DecisionCore™: CAC $142 vs $45 target for 21 consecutive days, no seasonality match

ApproveView reasoning
P3Refresh creative on Reels · UGC Creators before day 21
Protects $10.5K monthly revenue contributionConfidenceModerate

Frequency up 34% while CTR declined 19% — early fatigue pattern

ApproveView reasoning
Every recommendation opens its full reasoning trail: data used, objective applied, options rejected.
Pipeline influenced
$412K
+18%
Blended CAC
$58
-$12
Spend at risk
$9,140
3 campaigns
Decisions accepted
86%
last 30 days

Illustrative product interface. Paid Lens ranks recommendations by expected impact and confidence — it never changes your ad accounts.

Your marketing data is everywhere.The decision still lives in your head.

Performance teams have more dashboards, platforms and reporting than ever. But every week still starts with the same question: what deserves attention first?

So the work happens in exports and spreadsheets — stitching platform numbers together by hand, then arguing about what the pattern means.

The expensive part isn’t the data. It’s the interpretation.

A dashboard explains. Paid Lens decides.

Dashboards aren’t the problem. Paid Lens adds a decision layer on top of fragmented performance data.

Your dashboard
  • Shows CAC increased.
Paid Lens
  • Identifies what changed.
  • Ranks the available opportunities.
  • Shows the evidence.
  • Estimates expected impact.
  • Shows confidence.

How Paid Lens works

  1. Step 1
    Connect
    Connect your marketing platforms, read only.
  2. Step 2
    Analyze
    Paid Lens analyzes historical performance.
  3. Step 3
    Rank
    Recommendations are prioritized based on evidence, expected impact and confidence.
  4. Step 4
    Investigate
    Open the reasoning trail and the underlying evidence.
  5. Step 5
    Decide
    Use the recommendation to decide what deserves action.

You stay in control of every change. Paid Lens recommends and explains; it does not execute changes in your advertising accounts.

Why join the beta?

We are onboarding a limited number of performance marketing teams and agencies.

Early access
Use Paid Lens before general availability.
Free during beta
No payment during the private beta.
Lock in your pricing
Beta participants keep their agreed pricing when commercial plans open.
Shape the product
Work directly with the team and help shape Paid Lens around real performance marketing workflows.
Self qualification

Is the Paid Lens beta a good fit?

  • You run paid media across two or more platforms.
  • You are accountable for revenue, not just clicks.
  • Your team exports or combines data to make decisions.
  • You can connect real accounts as read only during the beta.

What happens after you apply?

  1. 1
    You apply
    Tell us about your team and marketing setup.
  2. 2
    We review
    A human reviews your application.
  3. 3
    We onboard
    Selected teams are manually onboarded.
  4. 4
    You get decisions
    Paid Lens analyzes your connected data and surfaces the recommendations worth investigating.

Apply for the Paid Lens private beta

Tell us a little about your marketing setup. We are selecting a limited number of teams and agencies to test Paid Lens with real performance data.

Short application · No payment · Read only connections

Your accounts remain read only and revocable. We do not make changes to your ad accounts during the beta. Security and data handling

Your advertising accounts remain read only and revocable during the beta. Paid Lens does not make changes to your ad accounts.

Questions before you apply

Ready to know what deserves action next?

We are currently onboarding a limited number of performance marketing teams and agencies into the private beta.

Request Beta Access

Understand Paid Lens before you apply

How decisions are madeRanking, evidence, expected impact and confidence scores explained.What we connect toRead-only integrations for ads, analytics, CRM and revenue systems.Planned pricingThe commercial plans that open after the private beta.Security and data handlingEncryption, access scopes and data isolation.Questions buyers askCommon procurement and rollout questions, answered.Why we are building thisThe interpretation gap between marketing data and decisions.