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Paid Lens

Connect ad spend to CRM revenue

Paid Lens brings advertising, analytics and CRM data into one view to support evidence-backed budget decisions. In private beta, ask which connections are available for your stack before requesting access.

Request Beta AccessSee how connections compound

Advertising platform

Google Ads

Evaluate in beta how Search, Shopping, Demand Gen and Performance Max data could inform a ranked list of budget changes, each with its reasoning.

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Microsoft Ads

Evaluate in beta how Bing and partner network search data could sit alongside the rest of your media in one set of numbers.

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Meta Ads

Evaluate in beta how Facebook and Instagram creative, audience and placement data could be reviewed for fatigue, efficiency and contribution to revenue.

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LinkedIn Ads

Evaluate in beta how LinkedIn campaigns could be judged against pipeline data rather than form fills alone.

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TikTok Ads

Evaluate in beta how TikTok creative testing and decay could be reviewed alongside what the channel contributes beyond last-click.

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Reddit Ads

Evaluate in beta how community-level targeting data could help judge which niches deserve more budget.

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Analytics

Google Analytics 4

Evaluate in beta how GA4 sessions, channels and conversions could be joined to spend so post-click behavior informs the decision.

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CRM and revenue

HubSpot

Evaluate in beta how HubSpot pipeline data could let recommendations weigh revenue rather than conversions alone.

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Salesforce

Evaluate in beta how Salesforce pipeline, stage and closed-won data could be joined to media spend.

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Billing and payments

Stripe

Evaluate in beta how Stripe charges, subscriptions, refunds and churn could be viewed alongside the spend behind them.

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Related pages

Understand what happens to the data once it is connected.

Connection strategyHow each connection raises your Marketing Intelligence Score.Decision queuePrioritized recommendations with evidence and expected impact.Attribution and metricsOne standardized set of numbers across every source.PricingPlans, connection limits and what the free tier includes.DocumentationSetup guides for every supported platform.Request Beta AccessPrivate beta places are granted manually after review.