Decision queue prioritisation and impact forecasting
Recommendations are now ranked by expected revenue impact rather than spend volume, and every card shows the forecast range behind the number.
A chronological record of every Paid Lens release: new features, improvements, bug fixes, new data integrations and security work. Each entry links to the part of the product it affects.
Subscribe via RSSRecommendations are now ranked by expected revenue impact rather than spend volume, and every card shows the forecast range behind the number.
Closed-won revenue and pipeline stages now flow into attribution, so channel performance is measured against revenue instead of platform-reported conversions.
Board-ready reporting with scheduled Excel and CSV exports, plus a shareable read-only summary for stakeholders who do not log in.
Ad creative is now grouped by concept, hook, and format so fatigue is visible before performance drops.
Agencies can manage multiple clients from one login with strict data separation, per-client roles, and a portfolio view.