Biography
Priya leads product marketing at Paid Lens. She works closely with the product team on the decision queue, executive reporting and the language used to explain a recommendation to a non-marketer.
She previously ran product marketing at two analytics companies and sat through enough board reviews to know which slides get questioned first.
She writes about executive reporting, decision workflows and what marketing leaders actually need to defend a budget.
Areas of expertise
- Executive and board reporting
- Marketing decision workflows
- Positioning and category strategy
- Product launch communication
Works on
Articles by Priya Raman
How to Build a Board-Ready Marketing Report in 30 Minutes
The five-slide structure that survives CFO questions: pipeline contribution, payback, efficiency trend, decisions made and what changes next quarter.
Read articleProduct Update: Prioritized Decision Queue, Confidence Scoring and CRM Impact
What shipped this quarter in Paid Lens: a ranked action queue with expected business impact, confidence scoring on every recommendation, and pipeline-aware attribution.
Read article